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Our Businesses

Trade Publishing

There’s something about seeing that red bar on the cover of a book that indicates to the reader they’re about to go on a spectacular journey! Since 1926, when Scholastic published its first collection, Saplings, the company has continued to release award-winning and best-selling books, ranging from beautifully-rendered titles for tots to gripping reads that captivate global audiences. Today, Scholastic publishes more than 600 new titles a year, including hardcover, paperback, and novelty books.

 

The list of authors and illustrators is brimming with names you know—and names you should! From Dav Pilkey to Suzanne Collins, Norman Bridwell  to J.K. Rowling, Raina Telgemeier to Peter Reynolds, Kazu Kibuishi to Tui Sutherland, Ann M. Martin, and R.L. Stine, Scholastic publishes authors and titles that are diverse in thought, theme, and age range.

 

With 14 distinct imprints—AFK, Cartwheel Books®, Chicken House®, Graphix™, Orchard Books®, Point™, PUSH, Scholastic en español, Scholastic Audio, Scholastic Focus, Scholastic Inc., Scholastic Press, Scholastic Reference™, and Klutz®—there’s something for everyone.

 

Scholastic books have garnered accolades and awards, including the Newbery Medal for Out of the Dust by Karen Hesse; the Caldecott Medal for The Invention of Hugo Cabret by Brian Selznick and Caldecott Honor for Zen Shorts by Jon J. Muth; a Newbery Honor for Echo by Pam Muñoz Ryan; the Stonewall Book Awards for Hurricane Child by Kacen Callender and for George by Alex Gino; and a National Book Award Finalist plaque for Hey, Kiddo by Jarrett J. Krosoczka.

 

Scholastic is the publisher of such memorable titles and series as Clifford the Big Red Dog®, Goosebumps®, The 39 Clues®, I-Spy, The Magic School Bus, and The Hunger Games; beloved, multi-generational favorites like The Baby-sitters Club by Ann M. Martin, with more than 180 million copies in print to date; and phenomena like Captain Underpants by Dav Pilkey, which helped to create the industry’s illustrated chapter book category for kids, and has more than 90 million copies in print to date, as well as Pilkey’s Dog Man graphic novel series which has more than 26 million copies in print to date since its launch in 2016. As the American publisher of the Harry Potter series which has sold 180 million copies in the U.S. alone, Scholastic made publishing history in 2007, when the seventh and final book in J.K. Rowling’s phenomenal series, Harry Potter and the Deathly Hallows, sold a record-breaking 8.3 million copies in the U.S. in the first 24 hours of its release.

 

Drawing from the diverse Scholastic publishing program, Scholastic Audio creates superior unabridged audiobooks that bring to life the heart and soul of each book.  Our award-winning productions include The Hunger Games, written by Suzanne Collins and narrated by Tatiana Maslany, Hey, Kiddo, created by Jarrett J. Krosoczksa and narrated by a full cast; The Parker Inheritance, written by Varian Johnson and narrated by Cherise Boothe; and A Snicker of Magic, written by Natalie Lloyd and narrated by Cassandra Morris.

 

The division also publishes licensed properties such as Star Wars, Marvel, Peppa Pig and Pokemon, as well as original novels for YA properties like Riverdale. The licensing group ties in to publishing-based media series like The Wizarding World of Harry Potter and Dog Man, and recently introduced an imprint dedicated to books about gaming – AFK (Away From Keyboard) publishing into the hottest gaming franchises including Five Nights at Freddy’s, Hello Neighbor and Overwatch.

 

Today, Scholastic is the largest publisher and distributor of children’s books in the world, with a collection of titles that entertain and support children’s varied interests and stages of reading development. Whether it’s a graphic novel or a board book, a future dystopian setting or a look back in history, our books help young readers explore their imaginations and become lifelong lovers of books.

Scholastic Book Clubs

Classroom teachers in more than 90% of public and private elementary schools and Early Childhood Directors nationwide actively use Scholastic Book Clubs to give all their students direct access to the best children’s books at affordable prices. A treasured classroom program, Scholastic Book Clubs helps teachers by providing a curated selection of top quality, age appropriate children’s books at great values. Students and their families are empowered to choose the books they will love to read from monthly catalogs, and teachers are rewarded with free books and resources—all delivered directly to their classrooms.

 

Scholastic Book Clubs was launched with TAB, the Teenage Book Club, in 1948 when Scholastic’s founder, M.R. Robinson saw an opportunity to build on the strong relationship with teachers the company had fostered through its classroom magazines. Since then, over the past 70 years, Scholastic Book Clubs has expanded to include print and digital monthly flyers offering the very best books published by Scholastic, and all publishers, at excellent values. The monthly flyers are crafted by age, grade, reading and interest level, and special curated collections include Club Leo (Spanish and bi-lingual) book collections and a robust partnership with We Need Diverse Books™ to ensure that the books offered by Scholastic Book Clubs reflect the identities, cultures, and experiences of all students and their families. Scholastic Book Clubs is an invaluable partner to teachers who take deep professional pride in their participation in the program, earning “Apple Status”  which enables them to build their classroom libraries and provide free books to students who otherwise might not have any, and develop a culture of independent reading and literacy in their classroom.

 

“Teachers are on the front lines of ensuring that all children—from all backgrounds—have access to affordable books they will love to read, and learn to see themselves as readers, (which by the way, is non-negotiable for our democratic society), ” says Judy Newman, President and Reader in Chief of Scholastic Book Clubs. “Over the past seven decades, Scholastic Book Clubs has evolved our unique partnership to make sure all classroom teachers, who are often strapped for resources, can do their jobs to get great books into their students’ hands, build relevant classroom libraries, and inspire independent and family reading. On Scholastic’s 100th birthday, we celebrate the timeless value of Scholastic Book Clubs, as a unique classroom program and an inspiring, relevant and invaluable partner to all teachers and the students and families they serve.” 

Scholastic Book Fairs

Among Scholastic’s best-known, best-loved businesses is Book Fairs, in-school events that bring the joy and excitement of reading to school-age children right in their own communities. With the look and feel of a bustling bookstore, these weeklong events feature mobile cases full of popular, affordable books from the world’s top publishers. From newly released books and best sellers to award-winning titles and perennial favorites, every book is hand-selected by Scholastic experts based on characters and subjects that kids love and want to read about. Scholastic provides the books, planning tools and display cases for each Book Fair, which are run by volunteer parents, teachers, and school librarians. 

 

Scholastic has been bringing Book Fairs to schools in all 50 states, and today, Book Fairs are global, too, with operations extending to AustraliaCanadaIndiaNew Zealandthe Philippines, Puerto Rico and the U.K. The undisputed leader in the field, each year Scholastic Book Fairs sells more than 100 million books to 35 million children. The division delivers more than 160,000 fairs in preschool, elementary, and middle schools across the globe. 

 

Annually, Book Fairs generate more than 200 million dollars in cash and educational resources for schools, which receive a portion of sales from every Book Fair they host. More importantly, the events offer easy access to thousands of engaging, affordable books and educational products to students and families to encourage and foster independent reading inside and outside the classroom. 

 

Access to books is critically important, and to ensure no child leaves the book fair empty-handed, Scholastic’s All for Books program provides a quick and easy way for parents and businesses to help schools in their neighborhood buy books for students who cannot afford to purchase them on their own. Scholastic Book Fairs matches the contributions by donating a million dollars’ worth of books to non-profit organizations that help kids and families in the most underserved areas of the country.

 

For more than 40 years, that’s been the goal of every Scholastic Book Fair - to ensure all children have access to exciting, affordable books that will encourage a love of reading, so they’ll have every opportunity to be successful in school, at work, and in life. 

 

“Every time the Scholastic Book Fair truck rolls into a school, we are delivering a brighter future to students,” says Sasha Quinton, president of Scholastic Book Fairs. “We’re delivering opportunity to them, because there’s no question that when kids read, they become better students, and they have more opportunities to do more with their lives.”

Scholastic Entertainment Inc.

Scholastic Entertainment Inc. (SEI), the media division of Scholastic, takes beloved stories and characters beyond the page by developing and producing live-action and animated series, as well as feature films so that kids can engage with their favorite characters in new ways.

 

SEI partners with studios, co-production partners and/or broadcast partners to develop family-oriented content, based on books from all Scholastic houses, and bringing it to audiences across the globe. Among its award-winning productions are the animated series Clifford the Big Red Dog®The Magic School Bus® and The Magic School Bus®: Rides Again as well as the Goosebumps® film franchise and live-action series. With several feature films and both live-action and animated series in development, Scholastic Entertainment continues to build celebrated children’s brands worldwide.

 

SEI creates licensing and merchandising programs for key properties to build global consumer products programs.  SEI also has a presence at key entertainment trade shows including MIP Jr., MIPCOM, Kidscreen, Licensing Expo and Toy Fair.

 

SEI’s newest television venture, Clifford the Big Red Dog® on Amazon Prime Video and PBS KIDShas garnered significant critical acclaim and press, and joins the ranks of other acclaimed SEI television programs to reach, teach and entertain children, including the Emmy Award-winning WordGirl®,  Maya and Miguel™The Magic School Bus®Goosebumps®Dear America and I SPY®

Scholastic Classroom Magazines

Ninety years after the launch of Maurice Robinson’s brainchild, Scholastic Classroom Magazines publishes 30 titles for grades preK through 12, reaching more than 20 million students and teachers across the country and internationally. Scholastic News®Junior Scholastic®, and The New York Times Upfront® (in partnership with The New York Times) deliver age-appropriate articles to help students understand the news and world around them, while subject-specific magazines such as Storyworks®Scholastic MATH®, and Science World® support and enrich different areas of the curriculum, and the U.K.-based Mary Glasgow magazines offer foreign-language titles.  

 

Launching in 2010, Scholastic News Interactive offers a 21st-century take on the classroom magazine with its up-to-the-minute news updates, digital editions, videos, and audio read-alouds. Now with online content for each Scholastic magazine, M.R. Robinson’s legacy is sure to continue long into the future.

 

“Our mission in magazines is to inspire children and to build their knowledge and empathy through rich and exciting stories. The teacher support and differentiation tools we create enable teachers to turn these stories into powerful teaching tools,” says Lauren Tarshis, Senior Vice President, Editor-in-Chief and Publisher of Scholastic Classroom Magazines.

Scholastic Education

Scholastic Education provides teachers, families, and communities with the tools they need to support each and every child with print and technology-based learning programs for pre-K to grade 12, expert professional development, family and community engagement, and learning supports. At its core, Scholastic has always been a company dedicated to helping children read. Beginning in the early 1960s, when Scholastic began to produce supplementary books and teaching texts, to the current explosion of technology and digital learning, the company has stood out as a true partner to teachers and administrators. Today, Scholastic is harnessing the power of adaptive technology with programs that are grounded in research to help students achieve significant growth in reading and math and serves as a solutions partner with school districts across the country. 

 

Our comprehensive literacy programs continue to support schools as we gain traction with Scholastic Literacy, our core K to 6 reading program which utilizes digital components to teach foundational skills (Scholastic FIRST and WORD) while connecting children’s independent reading to the schools’  literacy goals through Scholastic Literacy Pro. Additionally, our strength remains in customized classroom collections and we are encouraged by the robust demand for our newly launched Rising Voices Library celebrating the stories of Black and Latino boys. 

Scholastic International

Scholastic operates around the world with original publishing of trade books and educational materials, distribution through Book Clubs and Book Fairs, instructional materials for schools, and exports to more than 140 international locations.  

 

Scholastic’s thriving international businesses have enjoyed steady growth since the company first crossed the border to launch Scholastic Canada in 1957. Today, Scholastic has significant presence in Australia, New Zealand, United Kingdom, China, India, South Korea, Japan, Taiwan, Hong Kong, Malaysia, Thailand, Philippines, Indonesia and Singapore. We are the undisputed world leader in bringing books and educational materials of the highest quality to children all around the world. 

 

Scholastic makes its global presence felt through many channels: Direct-to-School through book fairs, book clubs, curriculum publishing, library resources and reading improvement program; Direct-to-Home through our 1400+ education consultants in India and Southeast Asia; and third party partners who provide after-school English tutorial in private language centers.

 

Scholastic publishes print and digital programs for literacy and mathematics for learners in all of the diverse markets it supports globally from our offices in Singapore which serve as the research and development hub for education for its international businesses. PR1ME Mathematics, based on global best practices in math education, and Scholastic Early English, especially developed for teaching English to young learners in China are flagship programs of Scholastic International.

Scholastic National Partnerships

Scholastic National Partnerships (SNP) builds relationships with companies and organizations to develop and distribute free educational resources into schools and homes. Our campaigns reflect a true collaboration with our partners and the Scholastic brand to empower students, families and educators to learn, grow, and thrive. Leveraging Scholastic’s channels, market-leading database and educational expertise, our partnerships create impactful educational initiatives that inspire and educate kids nationwide.