Meet Shopkins(TM) -- the newest collectable craze! Welcome to Shopville! This adorable storybook introduces fans to the wonderful world of Shopkins(TM) and all the exciting adventures Apple Blossom, Cheeky Chocolate, Kooky Cookie, and their friends go on each day in the grocery store. Apple Blossom, Spilt Milk, Kooky Cookie, and their friends are competing in the Shopville Games. Who will be this year's winners? There's only one way to fine out. Join the fun and get juiced up for the competition. Because when you're with Shopkins, there's always a cartful of surprises in store! Shopkins(TM) are the hottest new collectible toy! Each fun figurine looks like a miniature grocery store product. There are cute fruits, tasty treats, adorable beauty products, and more. There are more than 140 Shopkins to collect in Series 1 and there are also ultra-rare, limited edition characters.