Alongside the cowboys, miners, railroad builders, and soldiers whose role in the settlement of the American West is well known there was another, equally important figure: the pioneer merchant who supplied the rapidly growing towns of the West with manufactured goods. In Frontier Merchants, Jerry Stanley tells the story of Lionel and Barron Jacobs, who in 1867 set out from California for Tucson with a wagonload of canned goods. After a two month trek across the desert, they arrived in Tucson — then a lawless one-street Wild West town — and set up shop. Within a week they were sold out; within two years, they had established a prosperous mercantile business. As Tucson grew, so did Lionel and Barron's business, expanding first to money exchange and loans and finally into the Arizona Territory's first formal bank.