New York, NY (June 1, 2006) --  Scholastic Media’s popular twosome is back for a summer season filled with sports and fitness fun!  This July, join the Santos twins – Maya and Miguel™ – for “Sport-tacular” events, including a full week of sports-themed episodes on PBS KIDS GO!sm and online interactive games at pbskidsgo.org/mayaandmiguel. In addition, the twins will model healthy activity and involvement in sports through a grassroots effort in collaboration with Major League Soccer’s Futbolito initiative, their community-based soccer tournament program.
 
MAYA & MIGUEL’S “SPORT-TACULAR” SPECIAL ON PBS KIDS GO!
Beginning on July 10, viewers can tune-in for a full week of favorite Maya & Miguel sports-themed episodes on PBS KIDS GO! (check local listings). The “Sport-tacular” week includes the episodes “Soccer Mom” (Monday, July 10), “Team Santos” (Tuesday, July 11), “The Slump” (Wednesday, July 12), “The Wrestler Next Door” (Thursday, July 13) and “When Maya Met Andy” (Friday, July 14).
 
ONLINE SPORTS FAN ACTIVITIES
Sports fans can visit Maya & Miguel’s “Sport-tacular” website at pbskidsgo.org/mayaandmiguel for more sports fun including an interactive soccer game and printable trading cards where kids get to choose their own character, background and soccer stats. Additionally the site will offer soccer fans the schedule for the MLS’ Futbolito tournaments.
 
THE MLS MAYA & MIGUEL “SPORT-TACULAR” CHALLENGE
Through an association with Major League Soccer’s Futbolito program, Maya & Miguel are once again bringing the MLS Maya & Miguel “Sport-tacular” Challenge to neighborhood matches across the country from May through September, giving teams the chance to compete for cool Maya & Miguel prizes!  Tournaments will be held in cities across the country, including:
 
• 5/6: Los Angeles, CA
• 5/13: Houston, TX
• 5/20: San Antonio, TX
• 5/27: Miami, FL
• 6/3: Dallas, TX
• 7/1: Salt Lake City, UT
• 7/8: Philadelphia, PA
• 7/15: Washington, DC
• 7/29: New York, NY
• 8/5: Chicago, IL
• 8/12: Columbus, OH
• 8/19: New Jersey (City, TBD)
• 9/2: Denver, CO
• 9/9: Phoenix, AZ
• 9/16: Los Angeles, CA
• 9/23: San Jose, CA
 
Maya and Miguel costume characters will make special appearances at these tournaments to meet their young fans in person.  For more information, please visit www.MLSFutbolito.com.
 
Maya & Miguel made a stellar debut in fall 2004, quickly becoming the # 1 new show on PBS KIDS GO! and establishing an immediate and powerful connection with its audience.  The series is designed to present culture and language learning as fun, relevant, and rewarding for all children, with a special emphasis on the Latino population. The goals of the series are to promote the value of a culturally diverse society, and to support English language learners through the presentation of language in a natural context with a special emphasis on vocabulary.  Maya & Miguel is a broad-based Scholastic initiative comprised of television, print media, school and community outreach, dynamic Web sites at pbskidsgo.org/mayaandmiguel as well as scholastic.com, publishing, and a host of ancillary products including apparel, accessories and DVDs. 
 
About Scholastic Media
Scholastic Media (SM) is a leading producer of quality, family-oriented content across multiple platforms, including feature films, television programming, videos, interactive products and web sites, and is a major developer and marketer of children's brands worldwide. Among SM's award-winning and top-rated productions are the animated series Clifford The Big Red Dog® (PBS KIDS®); the Emmy award-winning spin-off series Clifford's Puppy Days™ (PBS KIDS); I SPY (HBO Family); The Magic School Bus® (TLC), and the newest series Maya & Miguel™ (PBS KIDS GO!).  SM's critically-acclaimed feature films include Clifford's Really Big Movie, The Indian in the Cupboard, and The Mighty. SM is also producing the forthcoming film His Dark Materials, based on the award-winning Philip Pullman trilogy, for New Line Cinema. SM is the entertainment and media division of Scholastic.
 
About Scholastic
Scholastic Corporation (NASDAQ: SCHL) is the world's largest publisher and distributor of children's books and a leader in educational technology.  Scholastic creates quality educational and entertaining materials and products for use in school and at home, including children's books, magazines, technology-based products, teacher materials, television programming, film, videos and toys.  The Company distributes its products and services through a variety of channels, including proprietary school-based book clubs, school-based book fairs, and school-based and direct-to-home continuity programs; retail stores, schools, libraries and television networks; and the Company's Internet site, www.scholastic.com.
 

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