October 2008
HOT FEATURES
- Senses & Sensibility
How engaging your baby's five senses helps her blossom and deepens the bonds between you. - Up Up & Away!
Your kids' favorite books come to life this Halloween with these 6 easy-make costumes. - Talk to Us & Win!
Share your funny stories, recipes, tips, photos, and more for the chance to win one of five Kuster Baby Gift Prizes.
Web Exclusives
- P&C Field Trips: Sleepy Hollow
Made famous by Washington Iriving’s ghost story The Legend of Sleepy Hollow (1820), this historic little village on the Hudson River is a scenic (and spooky!) place to visit, especially around Halloween. - Up, Up, and Away!
Take a look at this behind-the-scenes slideshow of our Halloween costumes photo shoot. - An Enchanting Exchange
Meet Abby Cadabby, Sesame Street’s newest muppet. - Smart Start
P&C interviews Julie Clark to learn more about the philosophy behind her Baby Einstein products. - When I Grow Up: Horsing around
Professional equestrian Beezie Madden won a bronze medal this year for show jumping at the Beijing Olympics! Here she talks to us about why she wouldn’t trade this job for any other.
Parent & Child Magazine
Scholastic Parent & Child’s mission is to help parents keep pace with their children’s developmental growth both at home and at school. By better understanding our children’s emotional, physical and intellectual stages, we can help ease transitions and promote learning that is age- and stage-appropriate. Parent & Child shares the goals of every parent: To help raise children who are ready to learn, willing to share, and eager to be a part of the wonders of our world.
About Us
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Advertise With UsThe mission of Scholastic Parent & Child Magazine is to provide the most relevant content to moms with children 0 - 12 years old. We focus on the most important topics to working, busy moms: development, well being, health, activities, travel, fashion and food. All of the editorial content in Scholastic Parent & Child is true to life giving moms answers to their most important questions while also bringing an element of joy to parenting. Scholastic Parents Media is a broad reach media company focused on reaching the key purchaser...mom. SPM raises the bar for marketers. B - Brand - the power and trust of the Scholastic brand ranks #1 for mom. A - Affinity of content - with the most relevant, true to life content. R - results - SPM media delivers the strongest ROI in the parenting category. We are ranked #1 in recall, engagement and delivers 53% more purchases than our nearest competitor. The power of the Scholastic brand and our focused content deliver the strongest ROI in the category. |
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