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How It Works – What Is A Book Fair?

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How We Choose Books

Once a year, a group of 15 company experts gather to select the books that will be featured in each season's Book Fairs. They meet with publishers from around the country and wade through thousands of interesting titles.

How many books are considered?
Reviewers consider over 2,000 books presented by 30 major publishers and over 150 smaller publishers.

How do the book reviewers evaluate so many books?
Books are reviewed during presentations and finalists are selected at the end of each day. Finally, the chosen books are then slotted for specific Fairs and display units, i.e. bookcases, tables, or box displays.

What criteria are used to evaluate the books?
Reviewers evaluate titles based on 20 different categories such as book covers, illustrations, content, language, cultural diversity, character development, plot, hook, market balance and fit, current trends, reading level, and price.

What happens at the end of the book selection process?
Reviewers generate a preliminary Books Per Fair number (how many copies of a book will be sold during a Fair) for each title. Additionally, they continue to attend book conventions, visit trade shows, and review books throughout the year to keep up-to-date on the latest releases.
 

Table Of Contents
How We Choose Books
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