FROM POLAR ICE CAPS TO TRASH IN SPACE SCHOLASTIC AND THE AMERICAN MUSEUM OF NATURAL HISTORY TAKE STUDENTS ON ENVIRONMENTAL “SCIENCE EXPLORATIONS”


Scholastic to Release First Ever Kids’ Environmental Report Card
 
Students Can Enter Contest to Come Up with Innovative Solutions to Real-World Environmental Challenges

New York, NY (November 14, 2007) -- This school year, students will be asked to weigh in on some of the biggest environmental issues facing our world as part of the environmental “Science Explorations” program, a collaboration between Scholastic, the global children’s publishing, education and media company, and the American Museum of Natural History (AMNH), one of the world’s preeminent scientific, educational and cultural institutions.
 
Through Scholastic classroom magazines, Super Science® (grades 3-6) and Science World® (grades 6-10), and on Scholastic.com, students and teachers have the opportunity to explore a range of topics concerning the environment, such as preserving biodiversity, reducing pollution, and ecotourism. Students will also have the opportunity to have their voices heard on what they think are our most significant environmental issues by submitting their response to a series of 30 questions posted weekly on the Web site www.scholastic.com/scienceexplorations. The results will be published this spring in the first-ever Kids Environmental Report Card. Kids can also offer their solutions through a contest called “It’s Your Environment Challenge.” All these elements of “Science Explorations” mark the third year that Scholastic and the American Natural History Museum have joined together to promote science literacy among students in grades 3 through 10.
 
Details of this year’s Science Explorations program:
 
Kids Environmental Report Card
Students can participate in polls and activities at Scholastic.com (www.scholastic.com/scienceexplorations) that will introduce them to hands-on science experiences with real scientists and genuine artifacts from the collections of AMNH.  Polls will stay live until Earth Day 2008, when the data collected will be published as the first ever Kids Environmental Report Card.  The first poll in the series was What is the most important environmental issue facing the world today?
 
It’s Your Environment Challenge
At www.youinnovate21.net, a Web site created by Scholastic and the National Governor’s Association to get students excited about science, technology, engineering and math, kids can enter the “It’s Your Environment Challenge” by submitting an innovative idea for solving a real-life environmental problem.  The contest is open to students in grades 6-10. One individual winner will be awarded a trip to New York, a behind the scenes tour of AMNH and meeting with an AMNH scientist, $500 to help support further work on the project, and a library of books for his or her classroom.  One winning classroom will get the chance to talk with an AMNH scientist about the innovation, $2,000 to continue work on the project and a classroom library.  (No purchase necessary.  Voice where prohibited.  For complete details on how to enter and official rules, go to www.youinnovate21.net.)
 
Learn More About It
Each of the poll questions that are part of the Kids’ Environmental Report Card will be supplemented by content from AMNH, Scholastic.com and Scholastic classroom magazines, Super Science and Science World, as well as by interviews with the museum’s scientists and curators, photographs and artifacts, and much more.
 
“Scholastic is proud to join with the American Museum of Natural History to engage students in the latest discoveries in environmental science and to provide educators with an interesting, hands-on way to help students get interested in authentic science learning,” said Rebecca Bondor, Vice President and Editor in Chief, Scholastic Classroom Magazines.  “The extraordinary scientists, images, and specialized scientific information that the American Museum of Natural History is sharing with Scholastic’s readers are sure to fascinate students, build their understanding of important scientific concepts, inform them about careers in science, and expand their knowledge of the world around them, while fostering reading comprehension, critical thinking and problem-solving skills.”
 
“This newest facet of the Science Explorations collaboration between the American Museum of Natural History and Scholastic is very exciting,” said Ro Kinzler, Senior Director, National Center for Science Literacy, Education and Technology, at the Museum.  “Bringing attention to environmental topics such as wildlife conservation and climate change is at the forefront of the Museum’s mission, and we’re thrilled that Scholastic is also committed to examining these topics.  The tremendous quality and reach of Scholastic’s materials provides a terrific opportunity for students nationwide to learn more about issues that matter to them, and share their own ideas for the future.”
 
Winner of the 2007 Teachers’ Choice Award, “Science Explorations” kicked off in October with the first online poll question from the Kids Environmental Report Card and an article in SuperScience and Science World on American Museum of Natural History scientist Eleanor Sterling, whose research on water was used for the museum’s current exhibition Water: H2O = Life.  Visit www.scholastic.com/scienceexplorations to learn more.
 
About The American Museum of Natural History
Since its founding in 1869, the American Museum of Natural History has advanced its global mission to explore and interpret human cultures and the natural world through a wide-reaching program of scientific research, education, and exhibitions.  The institution houses 45 permanent exhibition halls, one of the largest natural history libraries in the Western Hemisphere, and a permanent collection of more than 32 million specimens and cultural artifacts.  With a scientific staff of more than 200, the Museum supports research divisions in Anthropology, Paleontology, Invertebrate and Vertebrate Zoology, and the Physical Sciences.  In addition, the Museum’s Web site, www.amnh.org, extends its collections, exhibitions, and educational programs to millions more beyond the Museum’s walls. 
 
About Scholastic
Scholastic Corporation (NASDAQ: SCHL) is the world’s largest publisher and distributor of children’s books and a leader in educational technology.  Scholastic creates quality educational and entertaining materials and products for use in school and at home, including children's books, magazines, technology-based products, teacher materials, television programming, film, videos and toys.  The Company distributes its products and services through a variety of channels, including proprietary school-based book clubs, school-based book fairs, and school-based and direct-to-home continuity programs; retail stores, schools, libraries and television networks; and the Company’s Internet site, www.scholastic.com
 

Contacts:
Scholastic
Sarah Trabucchi
212-343-6424
 
Scholastic
Jennifer Boggs
212-343-6619