SCHOLASTIC AND NEW YORK CITY DEPARTMENT OF EDUCATION (DOE) ANNOUNCE THE 40 SCHOOLS PARTICIPATING IN J.K. ROWLING OPEN BOOK TOUR


1,600 Lucky New York City Public School Students Will Join Rowling at Carnegie Hall for Special Reading, Q&A and Book Signing
 
Scholastic To Donate 5,000 Copies of Harry Potter and the Sorcerer’s Stone to New York City Schoolchildren Ready to Begin Their Hogwarts Journey

New York, NY (September 5, 2007) -- Scholastic, the global children’s publishing, education and media company, and U.S. publisher of the Harry Potter series, today announced the 40 New York City public schools that will participate in the “J.K. Rowling Open Book Tour, where Ms. Rowling will read from Harry Potter and the Deathly Hallows, answer questions about the entire series, and sign a book for every student.  New York City Schools Chancellor Joel Klein and Scholastic Chairman, President and CEO Richard Robinson handed out 40 Sorting Hats to representatives from participating schools (listed below) to help each select 40 lucky third through twelfth graders who will attend the event at Carnegie Hall on October 19th.
 
The NYC DOE selected public elementary and middle schools that showed the greatest gains on the statewide literacy test in each borough (from years 2005-06 to 2006-07), and the rest were schools showing the greatest gains citywide.  Public high schools that were selected were those that showed the greatest gains in the state English Regents’ test for each borough (from years 2004-05 to 2005-06), then the greatest gains citywide.
 
Scholastic also announced that the Company will be donating 5,000 copies of Harry Potter and the Sorcerer’s Stone, the first book in J.K. Rowling’s series, to New York City public schools for students who have not yet read the books and are now ready to begin their Hogwarts journey.
 
“The Open Book Tour is a chance for Ms. Rowling to spend time with some very important people—the kids who love Harry Potter,” said Richard Robinson.  “Scholastic is passionate about putting books into the hands of children, and with this gift of Harry Potter and the Sorcerer’s Stone we are honored to introduce a new generation to the series that created millions of young, enthusiastic readers.”
 
“The love of reading has changed the lives of countless children,” said Chancellor Klein.  “But it doesn’t always come naturally; it often takes a lot of effort.  Our students have worked hard to build their reading skills during the past few years.  We are proud to partner with Scholastic and the amazing Ms. Rowling to reward our students’ efforts and encourage their continued success.”
 
New York City Public Schools Participating in J.K. Rowling Open Book Tour
Edward Bush School – Brooklyn
Teunis G. Bergen School – Brooklyn
Weeksville School – Brooklyn
Pacific School – Brooklyn
The Upper Carroll School – Brooklyn
Acorn High School for Social Justice – Brooklyn
Acorn Community High School – Brooklyn
Enterprise, Business and Technology High School – Brooklyn
Brooklyn Academy High School – Brooklyn
Progress High School – Brooklyn
The Sidney Silverstein, Little Sparrow School – Bronx
Jonas Bronck Academy – Bronx
New Millennium Business Academy – Bronx
J.H. 080 The Mosholu Parkway – Bronx
New School for Arts and Science – Bronx
Academy for Careers in Sports – Bronx
The Celia Cruz Bronx High School of Music – Bronx
Monroe Academy for Visual Arts – Bronx
P.S. 347 American Sign Language & English Lower School – Manhattan
East Village Community School – Manhattan
The Lillian Weber School – Manhattan
School for Academic and Athletic Excellence – Manhattan
Technology, Arts and Sciences Studio – Manhattan
University Neighborhood Middle School – Manhattan
West Side Collaborative – Manhattan
Clinton School for Writers and Artists – Manhattan
Dual Language Middle School – Manhattan
Leadership/Public Service High School – Manhattan
Legacy School for Integrated Studies – Manhattan
Landmark High School – Manhattan
The Robert F. Wagner Jr. School – Queens
Parsons School – Queens
Springfield Gardens School – Queens
I.S. 237 – Queens
Daniel Carter Beard School – Queens
High School for Arts and Business – Queens
Middle College High School at LaGuardia Community College – Queens
Huguenot School – Staten Island
Anning S. Prall School – Staten Island
Concord High School – Staten Island
 
J.K. Rowling will appear in two other events for schoolchildren: in Los Angeles at the Kodak Theater on Monday, October 15th and in New Orleans at the Ernest N. Morial Auditorium at the Convention Center on Thursday, October 18th.  (Please note there are no public tickets available for these school events.)  Scholastic will announce the participating schools in Los Angeles during a press conference on Monday, September 10th.  Participating schools in New Orleans will be announced at a press conference on Wednesday, September 12th
 
The final event of the “J.K. Rowling Open Book Tour” will be held on the evening of October 19, 2007 in New York City.  One thousand lucky fans are being selected from sweepstakes entries to receive a pair of tickets to the J.K. Rowling event at Carnegie Hall on Friday, October 19 at 7 p.m.  (Please note: the sweepstakes closed August 31, 2007.)
 
Harry Potter and the Deathly Hallows, released on July 21, 2007, had an unprecedented first printing of 12 million copies, followed by another record-breaker: 8.3 million copies of Harry Potter and the Deathly Hallows were sold in the first 24 hours.  Harry Potter and the Half-Blood Prince, J.K. Rowling’s sixth Harry Potter book, was released on July 16, 2005, with a first printing of 10.8 million copies.  At the time, Harry Potter and the Half-Blood Prince was the fastest-selling book in history, selling 6.9 million copies in the first 24 hours.  All six Harry Potter books, Harry Potter and the Sorcerer’s Stone, Harry Potter and the Chamber of Secrets, Harry Potter and the Prisoner of Azkaban, Harry Potter and the Goblet of Fire, Harry Potter and the Order of the Phoenix and Harry Potter and the Half-Blood Prince have been number one bestsellers in the United States, the U.K., and around the world.  The American editions of the Harry Potter books are published under Scholastic’s Arthur A. Levine imprint.
 
Scholastic Corporation (NASDAQ: SCHL) is the world's largest publisher and distributor of children's books and a leader in educational technology.  Scholastic creates quality educational and entertaining materials and products for use in school and at home, including children's books, magazines, technology-based products, teacher materials, television programming, film, videos and toys.  The Company distributes its products and services through a variety of channels, including proprietary school-based book clubs, school-based book fairs, and school-based and direct-to-home continuity programs; retail stores, schools, libraries and television networks; and the Company's Internet site, www.scholastic.com.

Contacts:
Scholastic
Jennifer Boggs
212-343-6619
 
Scholastic
Kyle Good
212-343-4563