QUBO IS OFF TO THE RACES WITH TURBO DOGS


Positive Values and Good Sportsmanship Reign Supreme in new 3-D CGI Animated Series

New York, NY (July 21, 2008) -- A funny cast of canine friends will help each other to the finish line this fall in Turbo Dogs, the new 3-D CGI animated series that is scheduled to premiere on qubo (www.qubo.com) on October 3rd and 4th, 2008.  Dash, Mags, GT, Strut, Stinkbert and Clutch make up the fastest group of dogs in Racerville, and will take kids on an accelerated adventure filled with comedic high jinks, and fast racing action. Kids are sure to get caught up in the storylines and non-stop fun – but with the emphasis on friendship, fair play, and teamwork, they will also zoom away with some valuable rules of the road.
 
Based on award-winning author-illustrator Bob Kolar’s picture book, Racer Dogs, Turbo Dogs brings the unique world of Racerville to life via innovative 3-D animation and high-octane storylines. Scholastic Media has enjoyed a long history of bringing literacy rich programming for kids to television and is a perfect fit to deliver the program to qubo in the United States. qubo is the bilingual, multi-platform entertainment destination for children that focuses on literacy and values and celebrates the unlimited possibilities of a child’s imagination. A CCI Entertainment / Huhu Studios production, Turbo Dogs will air on the CBC in Canada. 
 
“Scholastic Media is committed to bringing quality programming to children and families – and we are delighted to be able to deliver Turbo Dogs to qubo this fall,” said Deborah Forte, President Scholastic Media. “The show’s ability to uniquely portray teamwork, friendship and community while at the same time deliver great stories and endearing characters contribute to making this a terrific family entertainment experience.” 
 
qubo is delighted to make way for Turbo Dogs on our fall schedule,” says Rick Rodriguez,  qubo President & General Manager.   “The Turbo Dogs production team has gone above and beyond to deliver a show with broad commercial appeal that also provides the rich educational and pro-social values that our audience has come to expect.”
 
“The team at CCI is thrilled that qubo and CBC audiences will get to experience Turbo Dogs,” says Arnie Zipursky, CEO of CCI Entertainment. “I am so pleased and excited with the creative collaboration that has taken place during a turbo charged production schedule amongst all parties. Turbo Dogs is the perfect mix of comedic antics, fast paced racing, and valuable life lessons about friendship and fair play.”
 
"Huhu Studios is thrilled to be part of the team delivering Turbo Dogs to audiences in North America,” says Trevor Yaxley of Huhu Studios. “Our animators and production teams have relished working with this fun bunch of characters. To see animators laughing at story elements during the early parts of production is rare but it's certainly not uncommon to hear animators chuckling to themselves as they work on this show!"
 
About qubo
qubo
is a new multi-platform entertainment destination for children that focuses on literacy and values and celebrates the unlimited possibilities of a child’s imagination.  Formed in 2006 by an unprecedented alliance of leading distribution partners and content players in children’s television, including Scholastic, ION Media Networks, NBC Universal, Corus Entertainment and Classic Media/Big Idea, qubo offers dynamic content in multiple environments.  Currently broadcast on NBC Saturday mornings, ION TV network Fridays afternoons and Telemundo weekend mornings (check local listings) qubo also includes a 24/7 digital broadcast channel and Web site, www.qubo.com.
 
About Scholastic Media
Scholastic Media (SM), the entertainment and media division of Scholastic, is a leading producer of quality, family-oriented content across multiple platforms, including feature films, television programming, videos, interactive and audio products, and web sites, and is a major developer and marketer of children's brands worldwide.
 
About Scholastic
Scholastic Corporation (NASDAQ: SCHL) is the world’s largest publisher and distributor of children’s books and a leader in educational technology and children’s media. Scholastic creates quality educational and entertaining materials and products for use in school and at home, including children's books, magazines, technology-based products, teacher materials, television programming, film, videos and toys. The Company distributes its products and services through a variety of channels, including proprietary school-based book clubs and school-based book fairs, retail stores, schools, libraries, television networks and the Company’s Internet Site, www.scholastic.com.
 
About CCI Entertainment Ltd. (Cambium Catalyst International)
CCI Entertainment is one of Canada's leading independent production and distribution companies with a successful track record spanning twenty years. CCI has been particularly recognized in the area of family programming, having been responsible for thousands of hours of award-winning television for the world market including: Harry and His Bucket Full of Dinosaurs, Erky Perky, Ghost Trackers, Timeblazers, Shining Time Station and Sharon, Lois & Bram's Elephant Show. CCI Entertainment's mission is to create family entertainment that entertains, engages and fuels imaginations.
 
About Huhu Studios
Huhu Studios is one of New Zealand’s leading animation studios and is committed to producing family values based entertainment by telling great stories using high quality animation.  Huhu works to achieve this by participating in the investment, creation, development, production and distribution of quality animated content. The company creates their own unique shows such as Buzz & Poppy (75 x 7 minute episodes), the upcoming Dimbleby (52 x 7 minute episodes), and movies including The Ten Commandments (with Promenade Pictures). For more information please visit www.huhustudios.com.
 

Contacts:
qubo
Karen Baratz
(240) 497-1811
 
Scholastic
Cathy Lasiewicz
212-343-6570
 
Scholastic
Paul Niemi
212-343-6402