CELEBRATE “MOTHER’S DAY MAYA’S WAY!” WITH AN
HOUR-LONG MAYA & MIGUEL SPECIAL ON PBS KIDS GO! sm


Mother’s Day-Themed Episodes on May 12 Honor Moms Everywhere!

New York, NY (April 12, 2006) -- Sweet and sentimental? Sassy and ¡SuperFabuloso!™?  How about both!  With their signature brand of enthusiasm and ensuing mayhem, Maya and Miguel give Mother’s Day a whole new twist with a special hour-long Mother’s Day-themed television event to air Friday, May 12 on PBS KIDS GO! (check local listings).  Kids and their Moms around the country can tune in for an all-new episode, “Mother’s Day,” along with a Maya & Miguel classic episode that will give this national holiday a new twist as only these two can do!
 
“We hope children and mothers alike will enjoy this hilarious new episode, which celebrates the family,” said Deborah Forte, creator and executive producer of the series and president of Scholastic Media.
 
“MOTHER’S DAY MAYA’S WAY” EPISODE SYNOPSES:
MOTHER’S DAY (ALL NEW EPISODE!)
Mother's Day is coming up, and Maya and Miguel have bought their mother the perfect gift: a cat-shaped potholder.  Their friends are not impressed with this gift, however... and Maya vows to make something that will help their hard-working mom feel more relaxed and happy.  They decide to make a facial mask, which consists of a series of highly exotic ingredients, including hummingbird feathers, snakeskin and yak's milk.  Maya, Miguel and the gang split up to collect the ingredients, but encounter many difficulties... including some of the ingredients mysteriously disappearing!  In the end, Maya and Miguel have failed to bring it all together and go back to the original potholder.  Rosa is delighted with the gift.  After all, it's the thought that counts.  Then Paco appears with a gift of his own: a facial mask he made with the ingredients he took from Maya and Miguel!
 
SOCCER MOM
When Maya and Miguel’s soccer coach leaves to become a professional player, the gang is left without a coach.  A frantic search for a new coach is unsuccessful.  Finally, Maya notices that her mom is a fairly adept player…perhaps she should be the new coach!  Rosa is talked into the idea.  Rosa turns out to be an excellent coach, and all the kids love her… except Maya and Miguel don’t like the two parts of their lives crossing over like this.  Rosa keeps telling stories about them and calling them cute names that are embarrassing!  They ask Rosa to step down as coach, which she agrees to do.  But when they realize that they don’t play as well without her, Maya and Miguel beg her to come back and help them before a big game.  Rosa declines.  During the game, Maya and Miguel’s team is losing badly…so the new coach turns to Rosa for a little inspiration.  Rosa gives the team a pep talk and some coaching from the sidelines…and the gang wins!  In the end, Maya and Miguel learn to be proud of their mom… and to occasionally let her embarrass them.
 
SPECIAL MOTHER’S DAY ONLINE CONTEST & ACTIVITIES:
Kids can make their own Mother's Day card at pbskidsgo.org/mayaandmiguel and help their favorite mom, grandma, aunt or special gal celebrate Mother's Day Maya & Miguel's way! The more creative and wacky they get when designing their card, the better!  Kids can enter their card creation in a CONTEST for a chance to win cool Maya & Miguel PRIZES including the new DVD, Cinco De Maya and the new music CD, Best Friends. *
 
Maya & Miguel made a stellar debut in fall 2004, quickly becoming the # 1 new show on PBS KIDS GO! and establishing an immediate and powerful connection with its audience. To date, the Maya & Miguel website at pbskidsgo.org/mayaandmiguel has received millions of page views, and gets an average of 30,000 emails per month from kids.  The series is designed to present culture and language learning as fun, relevant, and rewarding for all children, with a special emphasis on the Latino population. The goals of the series are: (1) to promote the value of a culturally diverse society; and (2) to support English language learners through the presentation of language in a natural context with a special emphasis on vocabulary.  Maya & Miguel is a broad-based Scholastic initiative comprised of television; print media; school and community outreach; dynamic Web sites at  pbskidsgo.org/mayaandmiguel as well as scholastic.com; publishing; and a host of ancillary products including apparel and accessories, and DVDs.  Maya & Miguel is the recipient of a Corporate Citizenship Award from the Hispanic Federation, a Parent’s Choice Approved Seal, and a Corporate Outreach Award from the Puerto Rican Family Institute, and was recently nominated for an Emmy in the category of Outstanding Achievement in Music Direction and Composition.
 
About Scholastic Media
Scholastic Media (SM) is a leading producer of quality, family-oriented content across multiple platforms, including feature films, television programming, videos, interactive products and web sites, and is a major developer and marketer of children's brands worldwide. Among SM's award-winning and top-rated productions are the animated series Clifford The Big Red Dog® (PBS KIDS®); the Emmy award-winning spin-off series Clifford's Puppy Days™ (PBS KIDS); I SPY (HBO Family); The Magic School Bus® (TLC), and the newest series Maya & Miguel™ (PBS KIDS GO!).  SM's critically-acclaimed feature films include Clifford's Really Big Movie, The Indian in the Cupboard, and The Mighty. SM is also producing the forthcoming film His Dark Materials, based on the award-winning Philip Pullman trilogy, for New Line Cinema. SM is the entertainment and media division of Scholastic.
 
About Scholastic
Scholastic Corporation (NASDAQ: SCHL) is the world's largest publisher and distributor of children's books and a leader in educational technology.  Scholastic creates quality educational and entertaining materials and products for use in school and at home, including children's books, magazines, technology-based products, teacher materials, television programming, film, videos and toys.  The Company distributes its products and services through a variety of channels, including proprietary school-based book clubs, school-based book fairs, and school-based and direct-to-home continuity programs; retail stores, schools, libraries and television networks; and the Company's Internet site, www.scholastic.com.
 
About PBS KIDS® and PBS KIDS GO!sm
PBS KIDS and PBS KIDS GO! are committed to providing the highest quality non-commercial content and learning environment for children across the country.  Providing age-appropriate, diverse programming for kids, PBS KIDS and PBS KIDS GO! programs consistently earn more prestigious awards than any other broadcast or cable network.  Only PBS KIDS and PBS KIDS GO! have earned the unanimous endorsement of parents, children, industry leaders and teachers.  With additional PBS resources to complement its programming, including PBS KIDS online (www.pbskids.org), PBS KIDS GO! online (www.pbskidsgo.org), PBS Parents (www.pbsparents.org), PBS TeacherSource (www.pbsteachersource.org), Ready To Learn services and literacy events across the country, PBS is providing the tools necessary for positive child development.  PBS is a nonprofit media enterprise owned and operated by the nation’s 348 public television stations, serving nearly 90 million people each week and reaching 99% of American homes.  
 
* NO PURCHASE NECESSARY.  Void where prohibited. Go to pbskidsgo.org/mayaandmiguel for details and official rules.

Contacts:
Goodman Media International
Liane Ramirez
(212) 576.2700 x249